Making Local Connections TOOLKIT - Idea 8

Idea 8 - Connection Week Events

Get planning your ideas for an instore event or events for Making Local Connections week which this year is 21st to 27th September.

Since the focus is on Making Local Connections, the goal of the events should be to get people talking, to your team, to each other, and about the shop.

You can do whatever you wish but a key part is to tell your community to get them to visit your store.

You could do an all day event, an evening or just an hour - whatever works best for you.

These downloadable materials will give you some ideas of things you could do at the event, but be flexible based on who you think will be there.

Remember to publisise the event and see Idea 9 - Social Media and Idea 10 - Press Release in this Toolkit to help you tell the world what you are doing.

You don't need a big budget for the event, so apart from your time and perhaps the salaries of your team, the main expenses will be for extra electricity, drinks, nibbles and the materials you wish to use to create a buzz. Many of the ideas in the Toolkit can be used specifically for the event with many activities happening to help create a buzz.

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Please let us have your feedback on this idea and don't forget to send us any great ideas you have.

Together we can make local connections work for everyone.

Making Local Connections with FROM YOU TO ME

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